Industry · Fitness & wellness
Get people through the door — without promising miracles
Fitness ads work when they feel motivating and honest. Facefluence makes class launches, trial offers and myth-vs-fact videos with a presenter who speaks like a good coach — and keeps every claim to what you can back up.
Where video helps
Fill a new class
Announce the class, show the room and the schedule, and close with a real trial offer.
Bust the myths
Two myths, two facts, one invitation — the format that positions you as the expert.
Show the community
Your own clips of classes and coaches, cut into a short behind-the-scenes story.
Templates for Fitness & wellness
All templatesHooks to try
Carbs at night? Let's talk.
Your first class is on us this week.
What a 6 a.m. class really looks like.
Examples to adapt. Every claim in your ad has to be true for your business.
Know the rules
Weight-loss, health and performance claims are regulated. Show results only if they're typical and you can prove them, and don't present the presenter as a coach or clinician who personally got results.
Common questions
Can the presenter demonstrate exercises?
The presenter can introduce a class or explain a tip. For technique, real footage of your own coaches is better — and safer.
Can I show client transformations?
Only real ones, from your own photos and with the client's consent — and results should be typical. We never generate a transformation.
How do trial offers appear in the ad?
You set the offer and its dates, and they appear on screen exactly as you wrote them. No fake countdowns.
Other industries
Your first storyboard is on us
Paste your website, approve the storyboard and see your business on camera.