A drawn preview — the real catalog arrives at launch.
Myth vs fact
The presenter reads a common myth about your field, a stamp says MYTH, and the fact follows — two rounds, then the offer.
At a glance
- Typical length
- 20 s
- Credits at this length
- 2,000 credits
- Formats
- 9:16 vertical · 4:5 feed · 1:1 square · 16:9 wide
- Languages
- Hebrew · English
- Presenter
- Yes — a catalog or exclusive presenter
4:5 and 1:1 are free crops of the vertical master; 16:9 is re-shot shot by shot.
What it is
A quick, confident format for businesses that know their field. Each round puts a common belief on screen, stamps it, and replaces it with the fact in one sentence. Two rounds fit in 20 seconds, and the last line points to you.
Why it works
Correcting a belief the viewer holds is a strong hook, and it positions you as the expert.
Shot by shot
| Shot | Shows | What happens | Length |
|---|---|---|---|
| s1 | Presenter | Hook: "You've heard this one" | 3 s |
| s2 | Graphics | Myth 1, stamped | 3 s |
| s3 | Presenter | Fact 1 | 3 s |
| s4 | Graphics | Myth 2, stamped | 3 s |
| s5 | Presenter | Fact 2 | 3 s |
| s6 | Presenter | What it means for you, and the offer | 3 s |
| s7 | End card | End card: logo and where to buy | 2 s |
| Total | 20 s | ||
Best for
Fitness, nutrition, skincare, home maintenance, real estate and professional services.
What you bring
Two myths your customers believe, and the facts with their sources.
Keep it honest
Facts must be true and checkable. In health, nutrition and fitness, have the evidence before you publish.
Related templates
All templatesYour first storyboard is on us
Paste your website, approve the storyboard and see your business on camera.